Q: At what point do you go 'this is just ridiculous?' It seems like that moment would be way before 4,000 keys. I bought them $1,000 for 800-900 games, so around $1 per keyset. But I have even more, mostly from my old job at EBgames.

These represent most of the keys I have now. I used to deal with huge Chinese companies (the few on earth that have more than me) and traded them for hundreds of keysets at the time. Q: You said you also bought them in large numbers? From where? How much did you pay for them? But I had at the time a small shop of Diablo 2 items and it really payed off. I ran this for at least two years and had hundreds of keys muted that way. Since you can run up to four instances of Diablo 2 on the same computer without any major problems, I used to run no less than two channel spammers, one PM bot (which private messages every player it can find), and one game invader (Join a game, spam, quit, and join another). Spamming Diablo 2 mostly means setting an auto-it bot (mostly because it's incredibly easy to do) and then posting in every single channel ever made. Q: What does it mean to spam Diablo 2? How does this get you keys? Take me through it step by step. Let's take a look at the seedy underbelly of gaming for profit. Then I started mass buying them in hoping to spam and spam and spam. I had hundreds and hundreds of keys muted and banned (note: I don't sell those). it all started when I had a small shop and was spamming Diablo 2 (at the time it really worked, in 2003).

I caught up with the man who runs this business endeavor, Frank Lau, and of course I had a few questions. Small sales add up though: if he sells them all he stands to make at least $20,000. $5 is not a bad price for games that regularly still go for more at brick-and-mortar stores. That price includes a key for Diablo 2 and Lord of Destruction. I read the story on digg: someone accumulated over 4,000 Diablo 2 keys and is now selling them for $5 a throw.

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